A short background story for this weekend project. My husband and I had a chance to visit Tanjung Puting National Park in Central Kalimantan, Indonesia.
We traveled in a small boat called "klotok", and embarked a trip for 3 days and 2 nights along Sekonyer river to see Orangutan in their natural habital.
After the trip, I learned about Orangutan Foundation International who have been fighting for Orangutan habitat conservation since the 80s.
Browsing their website, it have major issues that need to be resolve ASAP. As a token appreciation, I sent them an email to offer my pro-bono service, but so far no response was given.
If anyone have direct contact with them, please let me know.
Reinforcing their corporate identity - in this case their logo - into their website and their marketing materials to provide consistency on visual elements.
Clear separation between information and donation links will provide better navigation logic.
Creating distinctive information group yet still in the maintaining the overall look and feels.
After quick design prototyping, I feel like this new design fully embodied my idea.
